Bachelor of Business Administration

The DSMS Bachelor of Business Administration (BBA) degree aims to groom graduates who seek employment at entry-level positions in various industries. With experiences ranging from entrepreneurs to corporate leaders, the DSMS Faculty prepares students for the real world.

Course Objective


The BBA programme aims at developing the students' intellectual ability, executive personality and managerial skills through an appropriate blending of business and general education. This programme trains students in the fundamentals of Management Sciences. After completion, they have a number of career options in various growing sectors like Financial Institutions (banking and non-banking), Insurance (in Marketing and HR), Manufacturing, FMCG, Retail, Pharmaceuticals, etc..

Value-addition

Students are assisted in their preparation for MBA/PGDBM programmes i.e. Coaching for CAT / MAT / JEMAT at a discounted rate.

Subjects

Semester I   Semester II

Principles of Management

 

Business Economics

Business Statistics

 

Environment Studies

 
 

Business Communication

 

Accounting for Managers

 

Organisational Behaviour

 

MIL/English

Semester III   Semester IV

Financial Management

 

Marketing Management

Computer Fundamentals

 

Business Mathematics

Retail Marketing

 

Computer Applications

Communicative English

 
 

Human Resource Management

 

Production and Material Management

 

Business Environment

 

Operation Research

 

Financial Market

 

Quantitative Aptitudes

 

Basics of Business Research

   
Semester V   Semester VI

International Business

 

Business Law

 

 

 

Special Papers (Any Two)

 

Sales and Distribution Management

Industrial Relations

 

Systems Analysis & Design

Taxation

Supply Chain Management

 
 

Project work

 

Grand Viva

 

 

 

Special Papers (Any Two)

 

Entrepreneurship Development

 

Cost and Management Accounting

 

Marketing of Services

 

Human Resource Development

 

Database Management System

Career Opportunities

The DSMS BBA programme prepares students for executive careers in business and other organizations, preparing them for positions in a range of administrative jobs, from office management, administrative assistant, financial administration, HR, entry-level sales or marketing positions, etc. They can also pursue higher education.

Duration
3 year full time course.

Eligibility

Passed 10+2 with English as one of the main subjects.

 
Selection
Written test.